Aggregate Media Fund IV KB invests with "media as expansion capital" in Sweden during 2008/2009/2010.

Simply described this means that a defined marketing budget, consisting of advertising space in a broad media mix, is offered to the companies. In return, ownership in companies will mainly be taken as shares.

The media mix consists of advertising space in television, radio, business & specialist press, popular press, daily press, internet and outdoor advertising.

The investment is preferably done through set-off issue, but can practically be solved in several ways. Aggregate prefers investments in steps based on jointly defined goals, and often with right of options and convertibles linked to the investment, to be able to find the optimal solutions for all parties.

The Fund consists of marketing space from television, radio, business & specialist press, popular press, daily press, internet and outdoor advertising.